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Venetian Nail Spa
Role
Lead Designer
Project type
Branding, Visual Identity, Print Design, Graphic Design
Programs
Adobe Photoshop, Adobe Illustrator, Adobe Acrobat Pro, CorelDRAW
The Problem:
The Venetian Nail Spa reached out to have their existing documents updated, along with requesting a new brand asset for various projects. Their projects were mainly print-oriented and distributed in their nail salons within South Florida.
The Process:
The clients would bring their existing print collateral for reference while instructing us on what needed to be changed, whether items required to be added, altered, or deleted. There are a significant number of franchises for the brand, and this would lead to generally different approaches based on their design and visual identity needs.
The Results:
The clients would send in their revisions, which led to slight alterations after being approved and printed in bulk orders. If they are small prints, they would be a minimum of 2500 prints, while larger orders would usually be orders of 1 - 5 units.
